VELO
The Ultimate Adventurer
Truth: Nicotine pouches are hands-free, meaning you can spend less time waiting, and more time doing.
When VELO decided to launch in the UK, there was one slight problem. The category didn’t exist. They may have been Scandinavia’s #1 nicotine pouch, but here in the UK? We were all about the vapes. To tackle this, we embraced Scandinavia’s adventurous spirit, showing just what’s possible when you choose the hands-free way to consume nicotine. No smoke. No stopping. No restrictions.
Teasers
Challenges
Product education
And the winner is…
Fun fact:
This was actually Anto’s 2nd time partnering with VELO. And the 2nd time we dipped him into freezing water. He never partnered with us again.